Search Engine Optimisation over-view
Generate Business.
This 2 hour session looks at selling advertising space, affiliate marketing, eCommerce and lead generation techniques to name a few.
This session is well suited to both new website and business owners and existing owners alike.
Course notes are provided at the end of each session.
What you will learn.
Google AdWords in a nutshell
Conversions, goals, funnels and events
WordPress Jigoshop and WooCommerce basics
Landing and Squeeze pages
Banner advertising techniques
Affiliate marketing basics
Taking payment online (including PCI/DSS compliance)
Measuring success