E-commerce
is your e-marketing legal? If you’ve never considered it, read on…
In today's online world it's common practice to build mailing lists, capture information and try and communicate with your contacts, but are you keeping within the law?
In today's online world it's common practice to build mailing lists, capture information and try and communicate with your contacts, but are you keeping within the law?
When promoting your website and looking to win new business using the internet, the subject of Search Engine Optimisation (SEO) is always a hot topic. The common expectation is that being number one in the Google listings for the key phrase of your choice is the only answer. We look at link building and what's [...]
WordPress is an Open Source blogging platform, that actually makes a very flexible and affordable Content Management System for a website. Because it’s Open Source it’s free which means no software licensing costs, and it’s arguably becoming one of the most widely used and developed packages on the internet. So why use it?
In the world of ecommerce if you’re not taking advantage of Google Product Feeds/Base then you’re missing a huge trick. We look at how the basics of Google Base/Feeds work.
When Google visits your site, it can only find its way from page to page by following the links that it finds on each page. If these links are hidden, buried too deep in your page’s source code or contain Javascript code, these could be a serious barrier. So how can you avoid this?...
Need a Web address, but not sure where to begin? This simple beginners guide will give you the basics and give you everything you to know about registering your first Domain Name.
One question which is often asked is how important is the age of a domain name (web address) when it comes to Search Engine Optimisation? A new domain name lacks credibility and history with Google, so is an old domain name the answer?
A key part of making any business work is being to measure its performance and make effective decisions on your findings. Using tools such as Google Analytics, it's possible to see what's working and more importantly not working with your website. Like to learn all about Google Analytics, read on...
You may have heard the term “Meta Tags”, and possibly heard about Page Titles. So if Google was the first to take the initiative of ignoring Meta Tag key words, and basing its decision on how to rank a website’s page based predominantly on the words found on the page, how important are Tags and [...]
Images and Flash animation are great ways to bring your web pages alive and create a truly interactive web page, however how do they really affect your Search Engine ranking?